Mobile DJ Sales 101 – In this video, Jason Jani breaks down the pros and cons of both package and a la carte pricing strategies. There are differences and things that benefit each side of this discussion – all which depend on the type of business you have and operate, your area, and types of events you typically host. In this video Jason carefully goes through the different approaches, and how they can be used to benefit different types of DJ companies.
To complete this video Jason Jani explains how he would offer services using both approaches and shares how he and his team have done business for now 12 years. With millions of dollars of events under his belt, his thoughts and information is sure to help any DJ struggling with this ever-complex business strategy question.